Brand

Based on our corporate philosophy "Trustworthiness and Creativity" we have set "Vision 2030". We will provide innovative technology solutions that anticipate and meet our global customer needs and contribute to a better sustainable world where humans and machines co-create seamlessly to solve societal challenges.

• Vision 2030

  

  An introduction to "Vision 2030" focusing on the society we aspire to be and our value proposition.

• Movie "Vision 2030"

  

  Nikon has been taking on new challenges towards the realization of "Vision 2030". Here, you can learn more about our future envisions through the four areas of value proposition: factory, energy, healthcare, and life & entertainment. (02:08)

• Movie "Nikon's Value Proposition"

  

  Introducing Nikon's new initiatives in four areas of value proposition towards 2030. (07:10)

• Brand Symbol

  

  Learn about our brand symbols including the meaning implied by our brand design and transitions of our brand symbols.

• Sponsorship

  

  Introduces our promotional activities via supporting and sponsoring sporting events.