TOKYO – Nikon Corporation (Nikon) is pleased to announce that two of its digital SLR cameras, the Nikon D850 and the Nikon D7500, have received the "Red Dot Award: Product Design 2018", sponsored by Germany's Design Zentrum Nordrhein Westfalen.
The Red Dot Design Award is a prestigious international design competition that has more than 60 years of history. More than 6,300 entries from 59 countries were submitted for the "Red Dot Award: Product Design 2018," which were judged by a panel of recognized design specialists from around the world based on aspects such as innovation, functionality, and durability. Winning products will be showcased at a special exhibition to be held from July 10 to August 5, 2018, at the Red Dot Design Museum in Essen, Germany.
See the Red Dot Online website for further information on the Red Dot Design Awards.
The Nikon D850 is a digital SLR camera that greatly expands the user's range of expression by delivering high-resolution and high-speed performance, featuring an effective pixel count of 45.7 megapixels and continuous shooting at approximately 7 fps*1 with the camera body alone (the rate increases to approximately 9 fps*1, *2 when the MB-D18 Multi-Power Battery Pack is used). It is capable of recording full-frame 4K UHD (3840 x 2160)/30p movies, as well as supporting the creation of 8K time-lapse movies*3 using the interval timer shooting function.
The D850 has been extremely well received around the world for its high image quality; outstanding high-speed performance; its ergonomic, power-saving, and advanced dust- and drip-resistant design; and cutting-edge functions such as silent photography.
- *1With continuous-servo AF, manual or shutter-priority auto exposure, a shutter speed of 1/250 s or faster, and other settings at default values.
- *2When an EN-EL18b/EN-EL18a Rechargeable Li-ion Battery (available separately) is used. Optional BL-5 Battery Chamber Cover is required for use of the EN-EL18b/EN-EL18a.
- *3Requires third-party software for creation.
The Nikon D7500 is a compact and lightweight digital SLR camera with superior high-speed performance, featuring the same impressive image quality as the D500 — Nikon's flagship DX-format digital SLR camera. Equipped with the same EXPEED 5 image-processing engine and Nikon DX-format CMOS sensor as the D500, the D7500 achieves superior image quality with very little noise throughout the broad ISO100 to 51200 range of standard sensitivities. Furthermore, the D7500 delivers faster image processing and a larger memory buffer, enabling the high-speed continuous capture of up to 50 shots per burst of approximately 8 fps* (14-bit lossless compressed RAW), while also supporting the recording of 4K UHD (3840 x 2160) movies, responding to the needs of a wide variety of users.
- *With continuous-servo AF mode, manual or shutter-priority auto exposure, a shutter speed of 1/250 s or faster, and all other settings at default values.
The information is current as of the date of publication. It is subject to change without notice.